Growth Product Manager at Freeletics

At Freeletics, our mission is to prove that anyone can build a lasting, healthy fitness habit when they have the right mindset, coaching, and tools. We have developed Europe's number one fitness app, which combines sports science, AI technology, and motivational support to serve a global community of over 57 million users. We are passionate about helping people lead stronger, healthier lives, and we would love for you to join us in shaping the future of digital health.

What is this role?

We are looking for a Senior Growth Product Manager to join our team on a full-time basis. This is a hybrid position based in Germany where you will play a pivotal role in driving our global application's growth and profitability. You will work closely with a talented, cross-functional group of engineers, UX designers, and researchers to deliver experiences that truly delight our customers.

What will you do?

• Lead conversion rate optimization and monetization initiatives across web and app platforms, utilizing your SEO expertise to drive organic traffic and improve impulse and non-impulse conversion.
• Manage and prioritize the product roadmap by balancing internal and external factors, while keeping a close eye on monetization benchmarks and key performance metrics.
• Provide leadership to your cross-functional team by aligning everyone with our core strategy, monitoring KPIs, and using your project management skills to execute key initiatives effectively.

What makes you a great fit?

You are a results-driven professional who thrives in an agile and collaborative environment. To succeed in this role, you should possess the following:

• At least 5 years of experience as a product manager focused on growth, conversion, or front-of-funnel strategies for B2C products.
• Strong expertise in A/B testing, test process optimization, and a deep understanding of the software development lifecycle using tools like Jira and Confluence.
• A creative mindset that leverages emotional and psychological design principles to craft compelling user experiences.
• Excellent communication skills and a customer-obsessed approach to B2C app growth.
• Fluency in English.
• Prior experience with health, fitness, or wellness digital products is considered a significant plus.

What's in it for you?

We offer a supportive environment designed to help you thrive both personally and professionally. Our benefits include:

• A 4-day workweek option, flexible working hours, and a hybrid work setup.
• A holistic benefits program featuring mental wellness support, a professional development budget, and free gym memberships for you and your loved ones.
• Relocation assistance to help you make the move to Germany.
• Access to a modern office space with a rooftop terrace, healthy food, and a fully equipped kitchen.
• 27 vacation days and 15 public holidays to ensure you have time to recharge.
• Company-provided hardware, including your choice of the latest MacBook or Dell laptop.