Growth Marketing Manager at Jeff

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Jeff

Growth Marketing Manager

lv flag
Latvia

Hybrid

Full Time

#Marketing

#Growth Marketing

#Data Driven

#CRO

#Lifecycle Marketing

Jeff is looking for a Growth Marketing Manager

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There are 2 billion people in the world that are financially underserved, having little to no access to financial products. The majority of these people live in the Emerging Markets.
Jeff addresses this issue. We build financial product comparison marketplaces that help consumers and financial service providers connect and increase odds of cooperation through available data - largely digital footprint.
Our goal is to unlock financial services for the financially underserved, with a clear focus on emerging economies that will drive the global economy in decades to come.
Launched in Vietnam in 2020, Jeff has grown into a 40+ people team across 7 countries.
To date, we have helped 10 million customers in Vietnam, Philippines, Mexico and Sri Lanka to compare tens of millions of financial products.
Since inception, Jeff has raised close to $5 Million in funding from reputable investors and grown from 0 to 8-digit annual revenue 
In 2024, Sifted recognized Jeff as fastest growing startup in the region
Jeff has also been recognized as Top 3 fastest growing tech company in the Central Europe by Deloitte
We are currently looking for a Growth Marketing Manager - a well-rounded marketing specialist with exceptional ability lead projects and orchestrate experiments at a ruthless pace. You will address many (all?) of our underserved Growth areas, be on a constant lookout for new growth hypotheses to test & own our group level direct relationship with some of the world's largest companies, first and foremost Google and Meta.
If you're looking for a challenge and the opportunity to participate in building an exciting, global product, then this role is for you! ⚡️

You will:
  • Drive the growth of our marketplace's B2C side via swift and iterative experimentation
  • Own and lead the experimentation process A-Z
  • Interact with a large number of stakeholders, identifying and arguing the necessity of various resources and tools involved in growth experiments
  • Run the process of experimentation by combining high urgency, strong ownership & outstanding discipline with regards to clean, written record & data-driven decision-making
  • Constantly be on top of new growth opportunities - both generating ideas yourself, as well as engaging other team members
  • Proactively own and coordinate relationships with key marketing & advertising partners, such as Google, Meta and ByteDance
  • Drive the process of new marketing channel testing
  • Drive progress in areas such as (but not limited to): CRO, contextual advertising, lifecycle marketing enhancements, new product GTM
  • Work in a robust growth & marketing team of ~ 20 people, handling significant monthly budgets
  • Drive our growth
  • Report directly to and work closely with the founder and CEO


  • You have:
  • Proven track record of experimentation-driven growth experience
  • Clear & strong trait of being a self-starter
  • Intrinsic sense of urgency
  • Fluency with data & obsession with data-driven decision-making
  • At least intermediate level understanding of key ad platforms, their possibilities & ways around them
  • Ideally (but not mandatory) past experience with native mobile apps
  • Past experience with either of APAC markets, LATAM markets or marketplace businesses is considered a big plus
  • Demonstrated experience with conversion rate optimization and/or lifecycle marketing victories in your career so far
  • Exceptional level of ownership. We expect it from every single person in the company. In this role however, it has to be founder-grade ownership


  • What we can offer you:
  • Equipment of your preference
  • Opportunity to join Employee Stock Option Plan & earn performance bonuses after successful probation
  • Vacation policy that fully covers annual leave and National holidays in line with your residence country’s standards
  • Knowledgeable, driven and truly experienced team
  • Modern and cozy office in the very center of Riga, Spikeri - the very heart of Latvian startup ecosystem
  • A hybrid approach to work - you can spend 2 days at home per week after probation
  • Team building events, both remotely and in-office
  • Health insurance after the probation
  • High energy - as a growing startup, no day is the same
  • Unlimited growth - as the company grows, you grow with us! 🚀


  • Values at Jeff:
  • Walk the talk. We expect people at every function and every seniority level to not only understand what to do, but to be able to do it. Jeff is not a place for coaches that create nice presentations, but don't play.
  • Integrity. Our team consists of reliable, trustworthy and accountable professionals that respect each other. As a company, we commit 110% to our team, and the same is expected in return. In every team, there are different opinions and conflicts from time to time, but integrity is what allows us to disagree, yet commit to decisions made. Lack of this quality is a red flag to us.
  • 10x Mentality. We are addressing financial challenges of at least 25% of the global population. “Is the market big enough?" is an irrelevant question. Conquering massive markets requires bold ambition and targets, and reaching them calls for bold solutions. A few years ago, a million $ per year seemed wild. Now, a million $ is underwhelming. If you are always hungry for that next zero, you'll fit right in!
  • Action over perfection. Acting without a plan is planning to fail. But once the plan is there, speed matters in business. We believe that making informed decisions quickly and iterating as we go is better than waiting for the perfect plan. This value helps us maintain momentum, stay competitive, and continuously improve based on real-world feedback.
  • Always be solving, always be building. We are an early-stage, high-growth company. There are more problems to solve than solutions in our everyday life. If you are on team Jeff, you are expected to be a proactive solution builder, breaking barriers along the way. We are looking for problem solvers, not finders: discover, research, communicate & always be building.
  • Own it. At Jeff, we embrace full responsibility for our work, regardless of its visibility or scale. From major projects to routine maintenance, every task contributes to our success. You own it = you track performance, create initiatives and make sure everything humanly possible to deliver the outcome. Every task must have clear, measurable results or learning, and every task starts and ends with transparent, honest communication.


  • 🤘 Ready to have fun while building a data-driven financial marketplace for the economies of tomorrow? Let's talk!
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