Field Marketing Manager
120k - 140k USD
Remote
Full Time
#Field Marketing
#Marketing
#B2B Marketing
#Event Strategy
#Pipeline Generation
#Outreach
#Content Creation
#Metrics
#Collaboration
#Communication Skills
At Prolific, we are deeply committed to the academic community. What began as a research-driven concept has grown into the world’s most trusted infrastructure for human data. Tens of thousands of researchers at top global universities rely on our platform to power everything from peer-reviewed studies to major technological breakthroughs. As we continue to accelerate the future of AI and redefine how academic research is conducted, we are looking for a dedicated Field Marketing Manager to help us deepen our relationships and build smarter tools for researchers everywhere.
Key outcomes
- Design and implement a comprehensive field marketing strategy that engages universities, research labs, and academic conferences.
- Collaborate with our GTM Research Team to ensure all campaigns and content are authentic, credible, and resonate with the academic community.
- Manage our presence at academic events, including sponsorships, speaking opportunities, and on-the-ground execution.
- Cultivate a community of research champions and advocates by facilitating knowledge sharing and peer-to-peer connections.
- Develop partnerships with academic associations, ethics boards, and research networks to enhance our standing in the field.
- Drive the academic pipeline by working closely with our sales and account management teams to connect marketing efforts to revenue.
- Produce high-quality academic content, such as whitepapers, webinars, and research reports, that address the specific needs of our users.
- Monitor and report on key metrics, including engagement and pipeline influence, to ensure our marketing investments deliver measurable impact.
Requirements
- Proven experience in field marketing, academic marketing, or a related B2B marketing function.
- A strong track record of creating marketing programs that successfully drive pipeline growth.
- Demonstrated ability to manage event strategies, including sponsorships and speaker programs.
- Experience working in close partnership with sales or account management teams.
- Excellent cross-functional collaboration skills, with the ability to work effectively alongside content, research, and GTM stakeholders.
- A data-driven mindset and the ability to optimize performance against specific metrics.
- Strong verbal and written communication skills, with the ability to tailor messaging for sophisticated academic audiences.
- Fluency in English.
Compensation
The base salary range for this full-time position is 120,000 USD to 140,000 USD per annum. In addition to a competitive salary, we offer a comprehensive benefits package that includes equity compensation, paid time off, and the flexibility of a fully remote work environment.
How to apply
If you are passionate about supporting the academic community and want to help us build the future of human data, we invite you to submit your application. We look forward to reviewing your experience and discussing how you can contribute to our mission-driven team.
Prolific
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