Field Marketing Manager at Appinio

Appinio logo
Appinio

Field Marketing Manager

Remote

Full Time

#Market Research

#B2B Marketing

#Brand

#Demand Generation

#Account Based Marketing

#Event Strategy

#PR

#Content

#Performance Metrics

#HubSpot

#Data Analysis

#AI

Appinio is looking for a Field Marketing Manager

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We are Appinio, a global market research firm on a mission to make the world more fact-based. By combining our AI-powered insights platform with expert consultancy, we help businesses understand consumer behavior to make smarter decisions. Since starting in Hamburg in 2014, we have grown into a remote-first team of over 260 people across 13 countries, serving more than 2,600 international clients. If you want to help us scale our impact, we would love to hear from you.

Role at a glance

We are looking for a Field Marketing Manager to join our team on a full-time, remote basis. This is a mid-level position open to candidates located anywhere, provided you are fluent in English. You will play a pivotal role in driving our international brand expansion and supporting our ambitious growth goals.

Your impact

  • Develop and execute comprehensive demand generation strategies, including Account Based Marketing, to effectively engage and convert enterprise-level prospects.
  • Take full ownership of our event strategy, identifying and executing opportunities that position us as a thought leader in the market.
  • Drive our local B2B PR efforts and create data-driven content to elevate our brand profile and support customer acquisition.

What you'll need

  • Four to five years of experience in B2B marketing, ideally within the market research sector.
  • A proven ability to analyze performance metrics and use data to refine campaign effectiveness.
  • Proficiency with HubSpot and a strong grasp of how to leverage AI and automation to scale marketing efforts.
  • Extensive experience working with insights teams and a deep understanding of what drives business revenue.
  • Strong communication skills and a collaborative spirit, with a track record of working effectively across sales and research teams.

Perks and compensation

  • Flexible hours to support your work-life balance.
  • Unlimited vacation policy.
  • Fully remote work environment.
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Appinio

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Company Size

101-250

Markets

Analytics
Business Intelligence
Consumer

Social Media

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