Field & Channel Marketing Manager at ControlUp

ControlUp logo
ControlUp

Field & Channel Marketing Manager

Remote

Full Time

#Sales

#Marketing

#Channel Marketing

#Demand Generation

#CRM Systems

#Marketing Automation

#Project Management

ControlUp is looking for a Field & Channel Marketing Manager

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We are thrilled to invite you to join ControlUp, the industry leader in Digital Employee Experience management. Our platform provides IT administrators with the visibility and proactive tools they need to ensure a seamless digital experience for every user. We pride ourselves on a culture that is as transparent and curious as it is energetic and fun. We work hard, but we also make sure to balance our efforts with plenty of humor and team-building adventures in locations around the globe. If you are looking for a place where your contributions make a real impact, you have found the right home.

What you'll be doing

  • You will partner with our sales and marketing teams to build and execute field and channel strategies that directly support our revenue objectives.
  • You will take ownership of our partner programs, managing relationships with resellers and distributors to drive joint marketing activities and ensure our solutions gain significant market traction.
  • You will oversee the end-to-end management of lead generation campaigns, including coordinating virtual and in-person events, managing trade shows, and tracking performance to ensure a high return on investment.

What you'll bring

To be successful in this role, you should possess the following qualifications and skills:

  • At least 5 years of experience within high-tech IT SaaS companies, specifically focusing on channel marketing, resellers, and distributor ecosystems.
  • A strong background in demand generation, including digital tactics like webinars, PPC, content syndication, and e-marketing.
  • Technical proficiency in CRM systems such as Salesforce and marketing automation platforms like Marketo.
  • Excellent project management, writing, and presentation skills, with the ability to manage budgets effectively.
  • A proactive, independent mindset and the ability to work comfortably in English.
  • While this role is remote, we prefer candidates located in the Central, Mountain, or Western time zones.

What you'll get

We believe in supporting our team members wherever they are, which is why we offer the following:

  • The flexibility of a fully remote work environment.
  • The opportunity to be part of a high-growth company with a global presence and a supportive, lively team culture.
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