Experiential Marketing Specialist
On-site
Contractor
#Marketing
#Event Planning
#Logistics
#Product Knowledge
#Brand Awareness
#Technical Support
#Communication Skills
#Interpersonal Skills
#Time Management
#Detail Oriented
We want to make work and study more efficient and enjoyable, by providing the best digital paper solution possible. We plan to be the go-to tool for all forms of notes. Our digital paper and learning ecosystem inspires anyone to take notes, share what they know, collaborate with others, and learn as a community
Our Values:
Dream big
—Be visionary, strategic, and open to innovation
Build great things
—Work in service of our users, always improving and pushing higher
Take ownership
—Take responsibility with bold decision-making and bias for action
Win like a sports team
—Be trusting and collaborative while empowering others
Learn and grow fast
—Never stop learning and iterate fast
Share our passion
—Share ideas and practice enthusiasm and joy
Be user obsessed
—Empathetic, inquisitive, practical
Overview
Join our team for the Goodnotes marketing campaign as a versatile Experiential Marketing Specialist on a contract basis, focused on managing and coordinating live marketing activations around the USA. You as an independent contractor will play a key role in our offline brand experiences, showcasing and promoting our product in a live and engaging environment.
If you are enthusiastic about crafting memorable experiences, possess extensive product knowledge, and excel in dynamic in-person event environments, then this is a perfect opportunity for you to work with a leading, award-winning app!
You will have several Roles and Responsibilities related to consumer engagement including, but not limited to the following:
Responsibilities
- Actively engage consumers to share the USPs of the Goodnotes app to increase brand awareness and positive discussions around the brand.
- Communicate brand-specific messaging and distribute promotional materials.
- Execute event planning, logistics, and partnership activities.
- Coordinate merchandise from logistics to audit to required locations.
- Oversee technical and event production, managing project plans, vendors, and more.
- Provide onsite support for in-person events, coordinating site representatives, vendors, and logistics.
- Create memorable live brand experiences by engaging event attendees and conducting product demonstrations.
- Maintain product displays, ensuring they are presentable and appealing to the public.
- Be a product expert, embody brand values, and maintain a positive and professional image.
- Gather insights and feedback from live events to contribute to product improvement and marketing strategies.
Requirements
- 5+ years of experience in events, experiential marketing, or creative agency roles.
- Ability to work independently and in a collaborative environment.
- Strong attention to detail, multi-tasking, and time management skills.
- Ability to travel to events approximately 1-2 times a month (varies based on event calendar).
- Relevant exposure to product specialist or similar roles within the experiential marketing space.
- Excellent interpersonal and communication skills.
- Strong IT skills to set up on-site technical support.
- Ability to work in a fast-paced environment, adapt to changing priorities, and maintain a flexible schedule including afternoons, evenings, and weekends.
Physical Requirements/Work Environment
- Must be able to stand for long periods.
- May be required to travel when necessary.
- Ability to lift up to 25+ lbs when required.
- Must be 18+ years old.
- Ability to work indoors and outdoors in fluctuating temperatures.
- Ability to work under adverse situations and conditions (e.g., dirty, noisy, etc.).
