L
Loop Earplugs
Director, Performance Marketing
Hybrid
Full Time
#Performance Marketing
#Digital Strategy
#Paid Media
#Growth
#TikTok
#Influencer Marketing
#Affiliate Marketing
#Looker
Loop Earplugs is looking for a Director, Performance Marketing
Full TimeExecutiveHybridBelgiumNetherlandsPerformance MarketingDigital StrategyPaid MediaGrowthGoogleTikTokInfluencer MarketingAffiliate MarketingLookerEnglishHybrid workMedical insurance401kPaid time offFlexible hours
Loop is transforming how the world experiences sound, helping people live life at their own volume. We have sold over 14 million earplugs, earned recognition as a top choice for concert-goers, and made history as the first company to win Deloitte’s Fast 50 Belgium twice. We are now looking for a Director of Performance Marketing to join our global team of 250 people and help us drive our next phase of growth.
Responsibilities
- Own the full acquisition funnel and define strategies to scale our customer base globally.
- Set and optimize aggressive revenue and customer acquisition cost targets across paid, influencer, and affiliate channels.
- Manage global budget allocation and channel mix based on real-time performance data.
- Lead a high-performing team of media buyers and channel leads to ensure efficient, sustainable growth.
- Design and scale structured experimentation programs, including A/B and multivariate testing.
- Collaborate with our creative team to develop high-converting content and messaging strategies.
- Oversee revenue planning, forecasting, and reporting across international markets.
Must-haves
- 10+ years of experience leading paid media within a direct-to-consumer environment, specifically with international scaling.
- Deep expertise in managing 8-figure budgets across platforms like Meta, Google, and TikTok.
- Proven success in managing influencer and affiliate performance models.
- Advanced analytical skills with fluency in tools like Looker and various attribution systems.
- Demonstrated ability to build and mentor high-performing marketing teams.
- A results-oriented mindset focused on revenue, efficiency, and measurable scale.
- Professional proficiency in English.
Benefits
- Hybrid work model with flexibility to support your work-life balance.
- Medical insurance coverage.
- 401k retirement savings plan.
- Paid time off.
- Flexible working hours.
- The opportunity to work in a culture that prioritizes autonomy and impact.
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