Valora Inc

Director of Marketing

185k - 205k USD

Remote

Full Time

#Marketing

#Crypto

#Web3

#Marketing Strategy

#User Acquisition

#Team Management

#Communication

#Analytical Skills

Valora Inc is looking for a Director of Marketing

Full Time Director Remote Marketing Crypto Web3 Marketing Strategy User Acquisition Team Management Communication Analytical Skills English Remote work

185k - 205k USD per year

Valora Inc is on a mission to democratize financial opportunity, ensuring that everyone has the tools and education necessary to build wealth and share value without barriers. We are looking for a dynamic Director of Marketing to join our remote team and lead our efforts in bringing the next billion people into the world of web3 through our mobile platform.

Responsibilities

Define and execute a comprehensive marketing strategy that accelerates both B2C customer acquisition and B2B ecosystem growth.
Oversee all strategic positioning, brand identity, and growth initiatives across the entire marketing funnel.
Manage a multidisciplinary team of three full-time employees and various freelance partners.
Coordinate across all marketing channels, including social media, email, paid advertising, events, and in-app messaging.
Collaborate closely with our Product and Engineering teams to translate market insights into impactful growth strategies.
Develop educational content that informs and inspires our users to fully engage with the Valora ecosystem.
Establish and monitor marketing budgets and key performance indicators to ensure we meet our company objectives.

Must-haves

At least 8 years of professional experience in marketing and leadership roles.
Proven background in marketing consumer mobile applications, specifically within the fintech or crypto sectors.
Demonstrated experience in partnership or ecosystem marketing for web3 projects.
Strong analytical and communication skills, with a track record of effective collaboration in a remote environment.
Experience managing teams and a genuine passion for mentoring and professional development.
Deep familiarity with current marketing tools and technologies, such as Contentful, CleverTap, Google Analytics, and Sprout.
Fluency in English and a strong desire to stay current with crypto trends and industry developments.

Benefits

The base salary for this position is between $185,000 and $205,000, which does not include our equity package.

Fully remote work environment.

Valora Inc

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Director of Marketing at Valora Inc