Director of Growth Marketing at jane.app

At Jane, we are a team dedicated to fostering growth, spreading delight, and supporting the healthcare community. We exist to simplify the daily lives of practitioners and patients by providing a digital-first platform for online booking, charting, scheduling, telehealth, and secure billing. Whether it is a physiotherapist, a mental health counselor, or a chiropractor, our goal is to help the helpers. We are a founder-led, remote-first company that values collaboration, humility, and a constant growth mindset. We thrive in a fast-paced environment where we solve problems together and embrace the flexibility to integrate our work with our personal lives.

The opportunity

As our company continues to evolve, we are looking for a dynamic Director of Growth Marketing to lead our online presence and bring the Jane brand to new audiences. This is a pivotal leadership role where you will build and manage a top-tier web team to drive our digital strategy. We need a leader who is deeply data-driven and comfortable navigating the complexities of a high-velocity business. You will be responsible for scaling our marketing programs, managing significant budgets, and identifying the talent needed to push our mission forward. This role is perfect for someone who thrives in structured environments and wants to make a measurable impact on how we serve our community.

A day in the life

• You will lead growth initiatives using a scientific approach, ensuring all marketing decisions are backed by data to optimize conversion rates and overall effectiveness.
• You will oversee multi-million-dollar budgets, working hands-on with paid media while leading your team to maximize return on investment.
• You will own our website strategy and execution, collaborating closely with design and development teams to refine user experiences and conversion funnels.

Who you are

You are an experienced executive with over 10 years in growth or digital marketing. You possess a deep understanding of performance marketing, media buying, and conversion rate optimization. You are highly analytical, capable of translating complex data into actionable strategies, and you have a proven track record of scaling high-velocity businesses in SMB or consumer markets. You are a strong collaborator who knows how to mentor and build high-performing teams, and you are comfortable working in environments that require resourcefulness and agility. You are fluent in English and ready to contribute to a team that values diverse perspectives and inclusive growth.

Why you'll love it here

We believe in paying our team members fairly and clearly, with a focus on rewarding your professional growth. This role offers an annual salary range of $171,000.00 to $278,000.00. We typically look to bring new team members on board at a starting salary of $203,100.00, with the potential for your compensation to increase as you build deep knowledge and make a significant impact at Jane. Beyond the numbers, you will enjoy the freedom of a remote work environment that prioritizes your autonomy and work-life balance. Whether you are connecting with colleagues in our various interest-based Slack channels or meeting up in person throughout the year, you will find a supportive, inclusive culture that celebrates your truest self.