Director of Brand Marketing
140k - 160k USD
On-site
Full Time
#Marketing
#Brand
#Brand Strategy
#Social Media
#Management
#Campaign Execution
#Consumer Insights
At Zola, we are dedicated to supporting the humans at the heart of every wedding. For over twelve years, our platform has helped more than 2 million couples plan their celebrations, from booking venues to managing registries. We combine innovative digital tools with a trusted network of vendors to make the wedding planning process seamless and joyful. As we continue to grow, we are looking for passionate individuals to join our team in New York City to help us make the most meaningful moments in life even better.
What is this role?
We are seeking a Director of Brand Marketing to join our team on a full-time, on-site basis. This is a senior-level position reporting directly to our Chief Marketing Officer. You will play a pivotal role in shaping our brand presence, storytelling, and overall buzz across all our channels. If you are a creative strategist who loves building brands that resonate with consumers, we would love to meet you.
What will you do?
- Lead our brand marketing strategy to ensure a consistent and elevated presence across every consumer touchpoint.
- Concept and manage the execution of brand campaigns by blending consumer insights, cultural trends, and our own product initiatives.
- Oversee our social media team and external PR partners to drive media coverage and maintain our brand’s cultural relevance.
What makes you a great fit?
To succeed in this role, you should have 6 to 8 years of experience in brand marketing, ideally within consumer-facing brands or agencies. We are looking for a strategic thinker who is comfortable working in a fast-paced environment and has a proven track record of managing complex, cross-functional campaigns. You should be fluent in social media strategy and passionate about staying ahead of evolving consumer behaviors. Excellent communication skills are essential, as you will be working closely with our executive leadership and external partners. Fluency in English is required for this position.
What's in it for you?
Joining Zola means becoming part of a team that cares deeply about our users and one another. You will have the opportunity to make a tangible impact on a brand that couples love while helping shape some of the most significant moments in their lives. The salary range for this Director of Brand Marketing role is $140,000 - $160,000.
Zola
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