Director of Brand & Content Marketing at Simpli-2

At Simpli.fi, we serve as the premier advertising success platform, providing programmatic solutions and workflow software to more than 2,000 agencies, media teams, and brands. We help our clients maximize relevance and results across mobile, display, CTV, and other media formats. With the backing of major private equity firms like Blackstone and GTCR, we execute over 140,000 campaigns for 30,000 advertisers every single month. We are a team driven by innovation, and we are looking for a passionate storyteller to help us shape our brand narrative as we continue to grow.

The opportunity

We are seeking an experienced Director of Brand & Content Marketing to join our expanding marketing department. In this role, you will be the primary advocate for our brand, ensuring that our identity remains strong and consistent across all channels. You will lead our content strategy, overseeing everything from whitepapers and blogs to newsletters and guides. This position is perfect for a creative leader who thrives on translating complex technical concepts into engaging B2B narratives within the fast-paced AdTech industry.

A day in the life

• You will manage our overarching brand architecture, ensuring that our sub-brands and core identity align perfectly with our long-term business and growth objectives.
• You will develop and execute a strategic content calendar that supports our go-to-market efforts, while simultaneously owning our department-wide SEO strategy.
• You will collaborate with internal and external teams to produce high-quality content, using our proprietary data platform to uncover insights that inform your creative direction.

Who you are

You are a seasoned marketing professional with at least 10 years of experience, including 2 to 4 years at the Director level. You possess a deep understanding of the online advertising landscape and have a proven ability to manage complex projects from inception to completion. You are comfortable working in a hybrid environment and communicate fluently in English. Your toolkit includes proficiency in Microsoft PowerPoint, Excel, and Word, and you have a natural talent for blending data analysis with compelling storytelling.

Why you'll love it here

We pride ourselves on fostering a supportive environment where mentorship and professional development are top priorities. When you join our team, you will enjoy a range of perks designed to support your well-being and future, including:

• A flexible hybrid work schedule.
• A 401k retirement plan with company matching.
• Access to a long-term incentive plan and employer-sponsored healthcare options.
• 17 days of paid time off to ensure you have time to recharge.