Director, Growth Marketing
Remote
Full Time
#Marketing
#Product Led Growth
#Conversion Rate Optimization
#Performance Marketing
#SEO
#Data Driven
#Testing
#Leadership
#SaaS
At Workleap, we are dedicated to elevating the hybrid work experience through our intuitive platform. With a global presence spanning over 100 countries and a community of more than 20,000 happy customers, we focus on helping teams listen to one another, align their goals, and unlock their full potential. We believe in building together, fostering trust, and supporting one another through every challenge and success.
The opportunity
We are looking for an innovative, data-driven Director of Growth to join our marketing leadership team. This is a pivotal executive role where you will take our demand generation and growth strategies to the next level. You will leverage a strong foundation in Product-Led Growth to optimize our funnel and drive meaningful revenue, all while leading a talented team of approximately 15 people. If you are a strategic thinker who enjoys staying hands-on with execution, this is your chance to make a significant impact on a fast-scaling SaaS business.
A day in the life
- You will develop and execute a comprehensive demand generation strategy that efficiently guides users from initial awareness through to conversion and long-term retention.
- You will own our performance marketing efforts across all channels, ensuring every campaign is optimized for maximum return on investment and alignment with our revenue targets.
- You will spearhead conversion rate optimization initiatives by utilizing data-driven insights and rigorous A/B testing to ensure prospects move smoothly and quickly through the customer journey.
Who you are
You are a seasoned leader with a deep passion for growth and a proven track record in the SaaS industry. You possess the following skills and experience:
- At least 7 years of experience in growth or marketing, specifically within the B2B SaaS space.
- A strong background in performance marketing, with a clear ability to optimize paid media campaigns for revenue impact.
- Expertise in Product-Led Growth strategies that foster user adoption, retention, and upsell opportunities.
- Advanced analytical skills, with proficiency in data-driven decision-making and various analytics platforms.
- Demonstrated leadership experience, with the ability to mentor and develop a team while remaining involved in daily operations.
- Fluency in English.
Why you'll love it here
We offer a flexible environment that adapts to your daily life and needs. You will be part of an ambitious, collaborative team that values creativity and resourcefulness. Our culture is built on inclusivity and support, ensuring you have the space to express yourself and grow your career. As part of our team, you will have high visibility with executive leadership and the opportunity to lead impactful, cross-functional initiatives. Our hiring process includes a phone screen, a virtual interview via Microsoft Teams, and a work sample, and we offer the convenience of remote work.
