Director eCommerce Strategy at Fandom

We are Fandom, the world’s largest fan platform where enthusiasts dive deep into their favorite entertainment and gaming universes. With over 315 million unique monthly visitors and a vast network of 250,000 wikis, we serve as the primary destination for pop culture, television, and film insights. Our Fanatical division further enhances this experience by connecting gamers with a massive catalog of over 10,000 officially licensed digital titles from more than 1,200 publishers. We are looking for a visionary leader to join our team and help shape the future of our digital commerce presence.

About the Role

We are seeking a Director of eCommerce Strategy to join our Fanatical team in a full-time, hybrid capacity. In this executive-level position, you will report to the VP of Lifecycle Marketing and take charge of developing and executing strategic marketing plans that drive online sales and elevate our digital customer experience. You will oversee a team of marketing managers, ensuring that our product categories are aligned with broader business goals while maintaining a consistent and compelling brand voice across all our digital touchpoints.

Key Responsibilities

• Design and implement comprehensive e-commerce and brand marketing strategies that align with specific product categories and our overall business objectives.
• Mentor and lead a team of marketing managers, guiding them in the creation of category-specific strategies, brand positioning, and messaging.
• Collaborate closely with various channel owners to activate our e-commerce and brand initiatives across all marketing platforms.

Requirements

• A Bachelor’s degree in Marketing, Business, or a related field.
• At least 10 years of professional experience in brand marketing and e-commerce strategy, ideally within the gaming industry.
• Demonstrated leadership capabilities with a track record of managing and developing high-performing teams.
• Strong analytical skills and a commitment to using data to drive effective decision-making.
• A deep understanding of SEO, digital marketing, customer acquisition, and online merchandising.
• Excellent communication skills and a genuine passion for the gaming world.

Location

This role is available to candidates located anywhere, with a hybrid work model in place to support our team.

Compensation and Benefits

We offer a comprehensive benefits package designed to support your professional and personal well-being, including:

• Life insurance, critical illness coverage, and income protection.
• A flexible hybrid work environment.
• Opportunities for remote work.