Director, Downstream Marketing at Freenome

Freenome logo
Freenome

Director, Downstream Marketing

197k - 281k USD

Remote

Full Time

#Marketing

#Screening

#Biotech

#Digital Marketing

#Sales Enablement

#Email Marketing

#Market Intelligence

#Paid Media

Freenome is looking for a Director, Downstream Marketing

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At Freenome, we are dedicated to revolutionizing the way cancer is detected. Our team is building innovative, blood-based screening tests designed to catch cancer early when it is most treatable. By bridging the gap between breakthrough clinical science and the everyday needs of healthcare providers and patients, we aim to make life-saving diagnostics more accessible and effective. We are looking for a passionate leader to help us bring these vital solutions to the market.

The role

We are seeking a Director of Downstream Marketing to join our team in a full-time, remote capacity. This is a senior-level position for a strategic thinker who can serve as the primary link between our scientific advancements and the medical community. You will be instrumental in leading our commercial launch efforts and expanding our market presence for our cancer screening portfolio.

Core responsibilities

  • Lead the execution of go-to-market strategies for new products, creating integrated campaigns and sales enablement tools that distill complex clinical data into clear, actionable messaging for healthcare professionals.
  • Drive customer acquisition by overseeing digital marketing initiatives, including paid media, email marketing, and search engine optimization, while using performance data to refine and scale our efforts.
  • Partner with our sales and training teams to develop high-impact collateral and objection-handling resources that empower our field teams and accelerate the sales cycle.

Skills and experience

To be successful in this role, you should possess the following qualifications:

  • A bachelor’s degree in a business, life sciences, or related field.
  • Over 10 years of marketing experience, with at least 5 years focused on downstream or commercial marketing within the biotech, molecular diagnostics, or medical device industries.
  • A proven ability to translate dense clinical data into compelling narratives that resonate with busy physicians.
  • Strong cross-functional leadership skills, with the ability to align Sales, Medical Affairs, and Product Management teams toward our commercial mission.
  • A data-driven mindset, with a track record of measuring key metrics like customer acquisition costs and engagement to iterate on campaign performance.

Compensation and benefits

The base salary range for this position is $197,200 to $281,400 USD. In addition to base pay, we offer a comprehensive package designed to support your well-being and long-term success, including:

  • Equity compensation.
  • Medical insurance coverage.
  • Paid time off.
  • The flexibility of a remote work environment.

How to apply

If you are ready to apply your marketing expertise to a mission that changes lives, we would love to hear from you. Please visit our careers page to submit your application and learn more about our team and our ongoing commitment to building a diverse and inclusive workplace.

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Freenome

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0 applied

Company Size

101-250

Markets

Healthcare
Biotechnology
Cancer

Social Media

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