Director, Customer Acquisition at Truckstop

T
Truckstop

Director, Customer Acquisition

165k - 190k USD

Remote

Full Time

#Technology

#Digital Marketing

#Media Buying

#Affiliate Marketing

#SEO

#SEM

#Social Media Management

#Financial Modeling

#Analytics

Truckstop is looking for a Director, Customer Acquisition

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At Truckstop, we have completely reimagined the freight-moving lifecycle through our innovative SaaS platform. We serve as the primary partner for brokers, carriers, and shippers, managing everything from initial freight matching to final payments. Our culture is built on a One Team mindset where we prioritize authenticity, mutual support, and positive intent. We are looking for a leader who shares our passion for greatness and our deep respect for the people who make our success possible. If you are ready to join a team of brilliant, big-hearted professionals, we would love to meet you.

What you'll be doing

  • You will design and execute comprehensive customer acquisition strategies that directly fuel our business growth and product success.
  • You will lead and inspire a high-performing team focused on social media management, paid media, and content discovery to engage and activate our target audiences.
  • You will utilize your expertise in analytics and financial modeling to monitor performance, optimize conversion rates, and report key insights to our stakeholders.

What you'll bring

To be successful in this role, you should possess the following qualifications and expertise:

  • More than 10 years of professional experience in growth marketing or customer acquisition.
  • A strong background in digital marketing, including media buying, affiliate marketing, SEO, and SEM.
  • Advanced skills in analytics and financial modeling to support data-driven decision making.
  • A proven track record of launching new products and driving measurable business outcomes.
  • Fluency in English.
  • A bachelor's degree in a relevant field such as marketing, business, or an analytical discipline is preferred.
  • The ability to balance high-level strategic planning with hands-on execution.

What you'll get

The base salary range for this position is $165,000 to $190,000 USD. In addition to your base pay, you will be eligible for a yearly bonus. We also offer the following perks:

  • The flexibility of a remote work environment.
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