Digital Media Planner Buyer at Bluelightconsulting

Welcome to Bluelight. We are a premier software consultancy focused on building innovative technology that genuinely improves the lives of our users. Our team is spread across the United States and Central and South America, and we are currently in a period of exciting growth. We pride ourselves on delivering high-quality results for our clients while maintaining a collaborative, supportive, and diverse environment where every team member has the space to thrive.

What is this role?

We are looking for a Senior Digital Media Planner Buyer to join our team on a full-time basis. This is a remote position, meaning you can work from anywhere. We need a seasoned professional who understands the nuances of the advertising world and can help us elevate our performance marketing efforts. If you are someone who loves digging into data to craft high-performing strategies, you will fit right in with our culture.

What will you do?

• Create and implement comprehensive media strategies that align with our clients' unique goals while managing budget allocations across various digital channels.
• Take charge of executing and overseeing paid media campaigns on platforms like Google Ads and social media, ensuring every project is delivered on time and within budget.
• Analyze campaign performance data to track key metrics such as cost per acquisition and engagement rates, using those insights to optimize future strategies and provide actionable reports.

What makes you a great fit?

To be successful in this role, you should have at least three years of experience working within an advertising agency. You need to be highly organized, detail-oriented, and comfortable working both independently and as part of a collaborative team. We are looking for someone who is proficient in English and possesses the following qualities:

• Deep expertise in digital media planning and buying, specifically within the realm of performance marketing.
• Strong technical familiarity with tools like Google Campaign Manager, Meta Ads Manager, and LinkedIn Ads.
• Excellent project management and analytical skills, with a proven ability to solve complex problems and communicate insights effectively.

What's in it for you?

We believe in supporting our team members both personally and professionally. When you join Bluelight, you will have access to the following benefits:

• The freedom of flexible working hours and a fully remote work environment.
• A generous paid time off policy to help you recharge.
• Extensive opportunities for professional development, including support for conferences, certifications, and company-sponsored coursework.