Digital Marketing Specialist at Manay CPA

Welcome to Manay CPA. We are a full-service accounting firm based in Atlanta, Georgia, with over two decades of experience providing tax, payroll, and consulting solutions to businesses and individuals across the country. Our mission is to serve as an essential partner to entrepreneurs and startups, helping them navigate complex financial landscapes to reach their full potential. We take great pride in our recognition as a top small business by the U.S. Chamber of Commerce and the Cobb Chamber of Commerce, and we are looking for a talented Digital Marketing Specialist to join our remote team and help us continue our growth.

What you'll be doing

• You will design and execute comprehensive digital marketing strategies aimed at increasing brand awareness, generating leads, and driving conversions for our firm.
• You will manage and optimize paid advertising campaigns across major platforms like Google Ads, LinkedIn, Meta, and Bing, while collaborating closely with performance marketing agencies to ensure we hit our ROI targets.
• You will oversee lead generation tactics by utilizing CRM platforms to nurture prospects through the sales funnel, while also conducting regular performance analysis to refine our approach based on key metrics like CPL and conversion rates.

What you'll bring

To be successful in this role, you should possess a strong background in performance marketing and a strategic mindset. We are looking for the following qualifications:

• At least 3 years of professional experience in a digital marketing or PPC-focused role.
• Advanced proficiency in English, as all of our interviews and internal communications are conducted in English.
• Proven expertise in managing paid search and social campaigns, alongside a deep understanding of Google Analytics, SEO best practices, and CRM platforms.
• Strong organizational skills and the ability to thrive in a fast-paced, remote environment while managing multiple priorities.
• A bachelor's degree in marketing, communications, or a related field is preferred.
• Experience working within an agency setting or familiarity with the accounting industry is considered a significant plus.

What you'll get

We are committed to supporting our team members through a collaborative and growth-oriented environment. As part of our team, you will receive:

• The flexibility of a fully remote work arrangement.
• Opportunities for professional development and ongoing training to sharpen your skills.
• Paid time off for vacations and holidays.
• A supportive, family-like company culture that values your contribution to our long-term success.