Demand Generation Specialist at Scaled Agile, Inc.

At our company, we are dedicated to building a high-impact marketing engine that drives meaningful growth for our business. We believe that effective B2B marketing is both an art and a science, and we are looking for a passionate professional to help us scale our outreach and refine our lead generation strategies. By joining our team, you will be at the heart of our efforts to connect with customers and fuel our sales pipeline through data-backed, creative campaigns.

The role

We are searching for a Senior Demand Generation Specialist to join our team on a full-time basis. This is a remote position, meaning you can work from anywhere. In this role, you will report to the Director of Demand Generation and serve as the primary engine for our marketing operations, ensuring that every campaign is executed with precision and optimized for maximum performance.

Core responsibilities

• Manage the end-to-end execution of multi-channel campaigns, including the creation of landing pages, email templates, and nurture sequences using our core technology stack.
• Oversee lead management by monitoring lead flow to the sales team, maintaining database hygiene, and supporting our Sales Development team with high-quality lead handoffs.
• Analyze campaign performance by tracking key metrics like conversion rates and cost per lead, while conducting A/B tests to continuously improve our results.

Skills and experience

To be successful in this role, you should have a strong foundation in B2B marketing and a deep interest in marketing operations. We value candidates who are comfortable working with the following tools and competencies:

• Proficiency with Marketo, PathFactory, and Stripo for automation and asset creation.
• Experience with email automation, paid social strategies, and lead scoring frameworks.
• Strong analytical skills with a focus on testing, landing page optimization, and reporting on marketing KPIs.
• Excellent communication skills in English to coordinate effectively with internal teams and external agencies.

Compensation and benefits

We are committed to supporting our team members by providing a flexible work environment. This role offers the benefit of remote work, allowing you to integrate your professional responsibilities with your lifestyle effectively.

How to apply

If you are a data-driven marketer who thrives in a fast-paced environment and wants to make a tangible impact on our growth, we would love to hear from you. Please submit your application to be considered for this position. We look forward to reviewing your experience and discussing how you can contribute to our mission.