Buck Mason

Brand Marketing Director

United States

On-site

Full Time

#Marketing

#Brand Management

#Campaign Strategy

#Brand Marketing

#Campaign Management

#Content Creation

#PR

#Social Media

#Community Engagement

#Data Analysis

#Cross Functional Collaboration

#Event Management

#Influencer Marketing

Buck Mason is looking for a Brand Marketing Director

Full Time Director On-site United States Marketing Brand Management Campaign Strategy Brand Marketing Campaign Management Content Creation PR Social Media Community Engagement Data Analysis Cross Functional Collaboration Event Management Influencer Marketing English Dental insurance Vision insurance

At Buck Mason, we're on a mission to redefine the American wardrobe. Founded in 2013 by Sasha Koehn and Erik Allen, our journey began in a humble 350-square-foot garage off Abbot Kinney Boulevard in Venice, California. We combine old-school manufacturing techniques with modern technology to design updated, modern American classics for daily wear. Our approach is architectural, and our goal is to simplify fashion, ensuring that each piece lasts well beyond a single season. We're proud to produce much of our product in the USA at our own factory.

Buck Mason is on the hunt for a visionary Brand Marketing Director, a creative force with impeccable taste and an innate talent for crafting captivating campaigns and narratives that breathe life into our products, mission, and distinctive aesthetic across all channels. If you're the embodiment of our brand's vision, an entrepreneurial spirit, and possess an unerring sense of style, then this role is your calling. We're in search of an individual who's sharp, quick-witted, exceptionally adaptable, and deeply passionate about our products and the California lifestyle.

Based in Los Angeles, the Director of Brand Marketing will report directly to our Founders. In this pivotal role, you'll orchestrate our integrated approach to brand marketing, spanning both our Mens and Womens business lines and supporting our retail and e-commerce objectives. Your primary responsibilities include shaping the strategy and assembling a dynamic team poised to elevate Buck Mason's presence through meticulously crafted integrated campaigns, strategic PR initiatives, impactful partnerships, captivating social media endeavors, community engagement programs, and compelling content creation. Moreover, you'll become fluent in gauging the influence of brand marketing efforts on our business performance, utilizing analytics and attribution strategies. The ideal candidate is a creative entrepreneur, a masterful storyteller, and a data-driven marketer, equally adept at deciphering market insights to guide priorities and offering constructive input on creative strategies and partnership opportunities. As our marketing leader, you'll exhibit an action-oriented, resourceful, and imaginative approach while owning multi-channel campaign strategies that fuel brand awareness and catalyze growth.

What you’ll do

Brand Management: day-to-day stewardship of the brand across all marketing channels and touchpoints, in partnership with the founders, creative services, merchandising and digital marketing.

Collaborate with cross functional teams - from digital marketing and merchandiser to creative to aggregate insights and develop strategies and content to increase brand awareness (paid, owned, and earned).

Partnerships & Collaborations: develop and execute on-brand marketing partnerships & collaborations, both ongoing and project based.

Community Development: develop and rollout plans for building and fostering a community around the brand to generate word-of-mouth buzz and grassroots awareness.

Public Relations: lead agency relationship and manage all press and media programs from briefing through to execution.

Events & Activations: end-to-end management of brand events, retail activations, and sponsorships to increase brand awareness, foster community and support business goals.

Social Media: collaborate on the content, planning, strategy and growth of organic channels.

Responsibilities

Responsible for managing and communicating brand marketing strategy to grow brand awareness, drive traffic (on and offline) and maintain the brand message consistent throughout specific markets including ecommerce and wholesale and partnerships.

Own, manage and develop the brand marketing calendar ensuring campaigns are on-brand, executed on-time, and optimized for experience, press coverage, engagement, and sales impact.

Collaborate with the creative team on direction for all brand related digital assets.

Own clear & timely communication around key marketing decisions, project milestones, and plans, helping to keep every project organized and driving forward.

Develop and drive strategic marketing programs from inception to launch.

Manage cross-functional teams to devise and execute ongoing store launches.

Manage small to large-scale brand awareness campaigns, partnerships, collaborations, influencer programs, email marketing, and PR.

Qualifications

7+ years of integrated and brand marketing experience, preferably at an agency or high-growth consumer-facing apparel brand.

Proven track record in growing consumer businesses through sustained customer engagement.

Deep proficiency in brand building, marketing, and campaign strategy and management.

7+ years of strategic execution experience in a creative environment.

A genuine passion for brand-driven growth.

Strong and concise communication skills, both written and verbal, with a collaborative and cross-functional approach.

Exceptional ability to create and curate engaging content.

Demonstrated expertise in transforming brand strategy into successful in-market creative strategy.

A true creative with an innate understanding and alignment with the Buck Mason visual language, along with a natural curiosity for innovative ways to engage our community.

An acute understanding of menswear and the media industry, particularly in the context of California lifestyle.

A proactive, collaborative approach to ideation and execution, with a willingness to roll up your sleeves and get the job done.

What we can offer

Competitive compensation package.

Health, dental, and vision insurance.

Fitness and wellness benefits.

401k retirement savings plan with company matching.

Quarterly clothing allowance.

Stock Option Plan

Buck Mason

3 views

0 applied

Company Size

101-250

Markets

Retail

Fashion

Social Media

Visit Buck Mason

Share this job

Copy Permalink

Open roles at Buck Mason

Buck Mason

Community Manager

United States

On-site

Full Time

#Marketing

#Social Media

#Content Creation

#Community Engagement

#Influencer Management

#Paid Social

Buck Mason

Brand Manager

United States

On-site

Full Time

#Marketing

#Brand Management

#Digital

#Social Media

#Content Creation

#PR

#Event Planning

#Monitoring

#Project Management

Buck Mason

Brand Manager: Women's

United States

On-site

Full Time

#Marketing

#Brand Management

#Digital Marketing

#Project Management

#Content Creation

#Social Media

#PR

#Event Planning

#KPI Analysis

#Leadership

Discover similar jobs

mobitouch

Digital Marketing

Remote

Internship

#Technology

#Social Media

#Content Creation

#SEO

#Video Production

#Google Analytics

#Reporting

#Lead Generation

#Email Marketing

Parafin

Staff Software Engineer, Lending Products

285k - 330k USD

Remote

Full Time

#Engineering

#Fintech

#Lending

#Backend Engineering

#Platform Development

#Architecture

#Cross Functional Collaboration

#Mentoring

#Infrastructure Design

#Code Review

#Reliability

Newlawbusinessmodel

Marketing Manager

Remote

Full Time

#Marketing

#AI Tools

#Data Analysis

#Social Media

#Campaign Management

#Funnel Optimization

#Content Strategy

#Performance Marketing

Truv

Lead Product Manager, Consumer Product

Remote

Full Time

#Product

#Fintech

#Product Management

#User Testing

#Testing

#Data Analysis

#Stakeholder Management

#Compliance

#Technology

AIP Connect

Associate Recruitment Specialist

Remote

Full Time

#Human Resources

#Recruitment

#Talent Acquisition

#LinkedIn Recruiter

#Search

#Management

#Talent Sourcing

#Outreach

#Data Analysis

Wrapbook

Senior Product Manager

Remote

Full Time

#Product Management

#Fintech

#SaaS

#Product Strategy

#Roadmap Planning

#Collaboration

#Data Analysis

#SQL

#AI Tools

#Customer Insights

#Technical Systems

Sui Foundation

Senior Experiential Events Marketing Manager

Remote

Contractor

#Marketing

#Web3

#Blockchain

#Event Production

#Project Management

#Coordination

#Creative

#Budget Management

#Operations

#Collaboration

#Stakeholder Management

TheSparkGroup

Senior Paid Digital Strategist

Remote

Full Time

#Digital Marketing

#Social

#Advertising

#Campaign Management

#Data

#Reporting

BAMKO

Graphic Designer

Remote

Full Time

#Brand Marketing

#Graphic Design

#Adobe Illustrator

#Adobe Photoshop

#Adobe Acrobat

#PowerPoint

#Presentation Skills

#Social Media

Inspiren

Director of Product Management

230k - 270k USD

Remote

Full Time

#Product Management

#Health Tech

#AI

#Hardware

#Machine Learning

#Product Strategy

#Collaboration

#Data Analysis

#Discovery

Resumedia

Copywriter Translator

Remote

Contractor

#Marketing

#Copywriting

#Translation

#Editing

#SEO

#Content

Markeeters.com

Brand & Social Media Marketer

Remote

Full Time

#Social Media

#Brand Marketing

#Social Media Strategy

#Content

#Video Production

#Video Editing

#Community Management

#Collaboration

#Video

#Analytics

#Trend Analysis

Account Manager

130k - 170k USD

Remote

Full Time

#Account Management

#SaaS Sales

#Regulatory Compliance

#Customer Retention

#Growth

#Relationship Building

#Salesforce

#AI Tools

#Data Analysis

#Renewal Management

#Consultative Sales

AireSpring

Marketing Events Coordinator

Remote

Full Time

#Marketing

#Trade Shows

#Event Coordination

#Event Planning

#Vendor Management

#Logistics

#Project Management

#Email Marketing

#Social Media

#Marketing Campaigns

Hello Heart

Senior Product Manager

165k - 190k USD

Remote

Full Time

#Product Management

#Health Tech

#SaaS

#AI Tools

#Data Analysis

#Cross Functional Collaboration

#Market Analysis

#Product Strategy

#B2B2C

#Prioritization

#KPIs

Botanic Tonics

Social Media Strategist

Remote

Full Time

#Social Media

#Marketing

#Community Management

#Social Media Strategy

#Content Creation

#Social

#Influencer Management

#Community Engagement

#Paid Social

#Analytics

#Video Editing

#Strategy

#Partnerships

Fieldbuddy

Video Editor

Netherlands

6k - 6k USD

Remote

Internship

#Marketing

#SaaS

#Content Creation

#Video Editing

#English

#Market Research

#Creative Thinking

#Technology

Palantir

Tech Fellowship - Frontier

Remote

Other

#AI

#Data Analysis

#Foundry

#AI Tools

#Workflow Automation

#Problem Solving

#Communication

Veeva

Director of Product Marketing - Clinical Operations

125k - 200k USD

Remote

Full Time

#Product Marketing

#Operations

#Life Sciences

#Content Creation

#Team Leadership

#Strategic Planning

#Sales Enablement

#Messaging

#PowerPoint

#Communication

Kustomer

Creative Director

Remote

Full Time

#Creative Direction

#Brand Design

#Marketing

#Figma

#Adobe Photoshop

#Adobe Illustrator

#adobe indesign

#Google Slides

#Design Systems

#Art Direction

#AI Tools

Your dream job awaits.

Explore exciting opportunities, connect with top employers, and ignite your career.

Explore Jobs

Related Resources

Marketing Salary Guide

Compensation data for Marketing roles

Marketing Job Market

Hiring trends and demand for Marketing

Brand Marketing Director at Buck Mason