Brand Manager
90k - 95k USD
On-site
Full Time
#Marketing
#Brand
#Integrated Marketing
#Strategy Development
#Content
#Project Management
#Leadership
#Communication
#Interpersonal Skills
#Event Strategy
#Creative
At Zola, we are dedicated to doing anything for love. Since our founding in 2013, we have been busy reinventing the wedding planning and registry experience to ensure that the happiest moments in our couples' lives are even more joyful. We support over 1 million couples by combining compassionate service with modern, intuitive technology. As we continue to grow as the fastest-growing wedding company in the country, we are looking for a passionate individual to help us champion our brand and connect with our community.
About the Role
We are seeking a Senior Brand Manager to join our team in a full-time, on-site capacity. In this role, you will lead the marketing strategy for Zola, Zola for Vendors, and Zola Baby. You will work alongside internal stakeholders to develop and execute campaigns that drive brand awareness, strengthen our market position, and ensure our messaging remains consistent and compelling across all channels.
Key Responsibilities
- Direct the planning and execution of integrated marketing campaigns, managing everything from initial strategy and goal setting to final post-analysis.
- Develop and implement a comprehensive B2B content strategy and event roadmap specifically designed to position Zola for Vendors as the most trusted solution in the wedding industry.
- Collaborate with cross-functional teams to create impactful marketing collateral and tools that empower our sales and account management departments to drive conversion.
Requirements
- At least 6 years of professional marketing experience, preferably with a mix of both B2C and B2B backgrounds.
- Proven ability to lead cross-functional teams and manage complex projects from the conceptual phase through to successful execution.
- Strong creative and strategic instincts, paired with a consumer-first mindset that allows you to build solutions that truly resonate with our audience.
- Excellent communication and interpersonal skills, with a demonstrated ability to build and maintain strong relationships both inside and outside the company.
- A highly organized, results-oriented approach that allows you to thrive in a fast-paced environment.
Location
This position is based in the United States.
Compensation and Benefits
The salary range for this Senior role is $90,000 - $95,000. We are committed to building a team that is as diverse as the couples we serve and we welcome applicants from all backgrounds and perspectives to join us in our mission.
Zola
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