B2B Paid Media Manager at Go1 Australia

Did you know that someone completes a learning resource on our platform almost every three seconds? At Go1, we have evolved from humble beginnings into the world's most diverse aggregator of learning content. Our culture thrives on collaboration and connection, regardless of where our team members are located. We view change as a chance to innovate, and we are looking for people who enjoy tackling bold challenges. If you are ready to grow alongside a humble and talented team, we would love for you to join us.

What you bring

We are searching for a B2B Paid Media Manager to join us in a full-time, remote capacity. In this mid-level role, you will report to the Senior Inbound Marketing Manager and take ownership of our digital execution and strategy. Your work will involve managing campaigns across various platforms, including LinkedIn, Meta, Google Ads, and programmatic tools like 6Sense. You will be responsible for the following:

• Planning, executing, and optimizing paid media campaigns while managing budgets and bid strategies to maximize return on investment.
• Developing comprehensive media strategies that align with our broader business goals and identifying new channels for growth.
• Analyzing campaign performance using tools like Google Analytics and Google Tag Manager to provide actionable insights to stakeholders.

Requirements

The ideal candidate possesses a strong blend of strategic thinking and hands-on execution. You should have 3 to 5 years of experience in managing paid media, specifically with ABM platforms, social media advertising, and PPC. A solid grasp of conversion rate optimization, landing page design, and customer journey mapping is essential. We value candidates who are proficient in Excel and experienced in conducting A/B testing to refine campaign effectiveness. Excellent verbal and written communication skills in English are required, as you will frequently present data-driven insights to both technical and non-technical team members. While not mandatory, a degree in marketing or a related field, along with professional certifications like Google Ads or Meta Blueprint, will certainly strengthen your application.

What we offer

We provide a competitive salary range between 66,000 and 73,000 USD to ensure our team members are well-compensated for their expertise. Beyond your base pay, we are committed to supporting your professional and personal growth through the following benefits:

• The flexibility of a remote work environment.
• A dedicated learning budget to support your ongoing professional development.

How to Apply

If you are passionate about transforming education and want to help us reach learners across the globe, we encourage you to apply. We are excited to see how your unique skills and background can contribute to our mission at Go1. Please submit your application today to start the conversation.