Associate Director of Product Strategy
130k - 160k USD
Hybrid
Full Time
#Product
#Product Strategy
#Consumer Insights
#Data Analysis
#Revenue Management
Why We Exist and What We Do:
At Dr. Squatch (www.drsquatch.com), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified B Corp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier!
About the Role:
The Associate Director of Product Strategy will be responsible for bringing new products to market and determining where we should be spending our time. Should we be investing in new categories? Should we be expanding existing categories? How do we capture the full potential of the category across different revenue channels? How should we launch the category or product? These are all questions the Associate Director will answer on a regular basis, and the answers to these questions will fundamentally steer the business.
A successful Associate Director will be highly creative, analytical, and ROI-driven in identifying attractive opportunities for both new and existing product offerings. Specifically, he or she will build out the strategy for existing product categories while continuously evaluating new opportunities and overseeing the execution of both. An Associate Director will also be an exceptional teammate, leveraging the expertise of our Product Development, Consumer Insights, Data & Analytics, Marketing, and Operations teams to ensure we’re making the best product decisions for the business. Finally, an Associate Director will understand how to balance data with intuition and will be energized by making important decisions. This role will have the opportunity to manage direct reports.
This role will report to the Director of Product Strategy.
This is a full-time, hybrid role with company benefits based in Marina del Rey, CA.
The anticipated base compensation range for this role will be $130,000 to $160,000. Compensation will be commensurate with the candidate's experience and local market rates.
What You'll Do:
- Own the overall performance of categories within the Dr. Squatch portfolio, developing a deep understanding of our brand, our customer, the business strategy behind each revenue channel and the problems we’re trying to solve through natural personal care products
- Analyze product performance and customer behavior to identify gaps in our existing portfolio and/or marketing efforts, and create strategic plans to address those gaps
- Partner with cross-functional teams and revenue channel leads to create and track revenue goals by product category, identify opportunities to improve the profitability and reliability of our products, ensure optimal merchandising and claims strategy, and support retail merchandising and selling initiatives
- For existing product categories, build out a backlog of potential initiatives and then collaborate with the broader team to prioritize, execute, and analyze the success of those initiatives
- Identify new product categories with the highest potential, and partner across the organization to ensure successful research, development, launch and customer adoption
- As part of the development of new categories, translate data from multiple sources (e.g. consumer insights, market research, competitive landscape) into a winning value proposition and set of key product features, own pricing and product margin, work cross-functionally to establish and understand revenue goals, demand planning and merchandising for the category, and manage the product and artwork design.
About You:
- Bachelor’s degrees in Business Administration, Marketing, or a related field; MBA preferred
- 5+ years of professional work experience with 3+ years in consumer or business strategy, consulting, private equity, venture capital, or product-focused role at a fast growing or well established consumer product company; high-growth brands preferred
- Scrappy problem-solver with a strong sense of urgency
- Entrepreneurial mindset excited to take ownership
- Highly analytical and strategic thinker excited to ensure Dr. Squatch continues innovating across the universe of existing and new product categories
- Great at building relationships across functions and understanding the needs of others
- Experience managing cross-functional teams
- Excellent presentation and communication skills
- Excited to be working with, testing and using natural personal care products
- Interest in health and wellness
#LI-TC1 #LI-HYBRID #LI-FULLTIME
Who We Are:
Our core values come naturally and make us a better, more whole, and unique team. We are Bold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership.
We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products!
For Applicants with Disabilities. Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed.
For Information regarding Data Privacy, please review https://privacy.drsquatch.com/.
Unsolicited Resume Policy. Dr. Squatch (“DRSQ”) employs an internal Talent Acquisition department. Exceptionally, DRSQ may choose to supplement that internal team with support from temporary staffing agencies, placement services, and/or recruiting agencies ("Agency"). Agencies are hereby specifically directed NOT to contact DRSQ employees directly in an attempt to present candidates. DRSQ’s Talent Acquisition team is responsible for all candidate presentations to our hiring managers.
To protect the interests of all parties, Dr. Squatch will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to DRSQ, including unsolicited resumes sent to a DRSQ email address or mailing address, directly to DRSQ employees, or to DRSQ’s resume database will be considered property of Dr. Squatch.
DRSQ will not pay a placement, service or other fee for any placement resulting from the receipt of an unsolicited resume. This also includes partial resumes, LinkedIn profiles, general candidate profiles, and/or candidate details or information. DRSQ will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees.
DRSQ’s Talent Acquisition team must provide advance written approval to an Agency to submit resumes and/or profiles for a specific job-opening, and the approval must be in conjunction with a valid fully executed staffing, placement or other service agreement. DRSQ will not pay a fee to any Agency that does not have a fully executed agreement in place prior to submission, receipt and placement of candidates.
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